Ruidoso Ford Lincoln  has been in operation since 1988. Our dealership has been the proud recipient of numerous local and factory awards including the Ford Motor Company's President's Award, which is the highest award for Ford dealerships. For the past several years Lincoln County residents have voted us Best Customer Service, Best Automotive Repair, Best Auto Dealer, Best Auto Parts Store, and Best Place to Work. We were also named the #1 Service Department in New Mexico by Ford Motor Company. We have two convenient locations in Ruidoso. At our main location you will find a great selection of new and used Ford Lincoln Mercury's.  Our used domestic import center, located at the "Y" on HWY 70, specializes in the best pre-owned domestic and import vehicles in Lincoln County. It is the home of our FREE LIFETIME MAINTENANCE.  We can proudly say, "We service what we sell". If you are looking for a "certain" import, check us out by phone, on our website, or come on in. The on-site owner has managed Ruidoso Ford Lincoln for over twenty-six years.Our service department is staffed by certified and factory trained technicians who are skilled in both domestic and foreign vehicles. We also have a full parts and service department open Monday- Saturday and we wash your car free with each service visit. Our staff is friendly and courteous and customer satisfaction is still our only goal.  We look forward to serving you for all your automotive needs. 

Ruidoso Ford Lincoln                       Used Domestic and Import Center

107 Highway 70                                                                       124 Highway 70
Ruidoso, NM 88345                                                                 Ruidoso, NM 88345
(575) 378-4400                                                                         (575) 378-1100                

Contact Info

Ruidoso Ford Lincoln Inc.

107 Highway 70
Directions Ruidoso, NM 88345

  • Sales: (575) 378-4400
  • Service: (575) 378-4400
  • Parts: (575) 378-4400

Showroom Hours

  • Monday 8:00AM to 6:00PM
  • Tuesday 8:00AM to 6:00PM
  • Wednesday 8:00AM to 6:00PM
  • Thursday 8:00AM to 6:00PM
  • Friday 8:00AM to 6:00PM
  • Saturday 8:00AM to 3:00PM
  • Sunday Closed